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Marketing Coordinator
2 months ago
About Us
Quartz Business Media is a leading business-to-business (B2B) media company that specializes in organizing exhibitions and conferences, as well as publishing market-leading business magazines and directories.
We serve a diverse range of industries, including aluminium, cleaning and hygiene, physical activity, glass, oils and fats, steel, tobacco, vaping, and sustainable manufacturing.
Our Culture
We pride ourselves on being a vibrant and dynamic community that values trust, integrity, passion, and teamwork. Our core values drive everything we do, and we strive to create a work environment that is both professional and flexible.
We offer a hybrid working arrangement, with three days spent in our office and two days working from home. We also provide the flexibility to choose your working hours, with options including 8am-4pm, 8.30am-4.30pm, or 9am-5pm.
The Role
We are seeking a highly motivated and organized Marketing Coordinator to join our team. As a Marketing Coordinator, you will play a key role in supporting our marketing campaigns and processes across various portfolios.
Key Responsibilities
- Campaign Delivery: Assist in planning and delivering cross-channel marketing campaigns to achieve event or project objectives.
- Marketing Content: Create and proofread copy for various marketing platforms and materials, including advertising, direct mail, social media, TV, radio, email, and PR.
- Campaign Management: Help manage the planning and execution of email campaigns and create customer journeys for events from start to finish.
- Market Research: Assist with market research to support the creation of marketing plans and collateral, such as customer questionnaires.
- Review & Recommend: Continuously monitor and evaluate digital campaigns/channels and marketing emails, making recommendations to improve performance and drive ROI.
- Marketing Materials: Assist with the design, production, and distribution of all promotional materials related to the portfolio.
- Media Partnerships: Negotiate marketing partnerships with media and associations.
- Event Promotions: Communicate with exhibitors and sponsors to encourage third-party promotions.
- Proactive Contribution: Participate in team meetings and project meetings, putting forward observations and new ideas to drive the success of both marketing and wider team activities.
- Supplier Liaison: Liaise with a range of suppliers, including designers, printers, and website companies.
- Project Support: Support Marketing Managers in organizing various projects.
- Website Maintenance: Maintain and update product websites.
- Data Management: Maintain and update customer databases, ensuring customer data is correct and accurate. Build new customer data through analytics, LinkedIn, and other networking tools.
- Competitor Management: Monitor competitor activity to gain insights into other marketing practices.
- Team Collaboration: Liaise with different internal departments to obtain information that will help deliver a strong marketing message.
- Event Support: Assist with trade show preparations and attend events as required.
- Strong Output: Ensure high levels of care and customer satisfaction regarding the sector.
- Admin Support: Support with any other daily tasks as guided by Manager or Director, to ensure the functionality and coordination of the department's activities.
- Ad-hoc Duties: Undertake any other duties as requested.
Key Skills
- Event Marketing: Solid understanding of the core event marketing disciplines, with a good knowledge of best practice across email, social media, paid media, and websites.
- Role Appeal: Has a passion for creative writing and a strong interest in marketing.
- Technology: Proficient in using technology and software tools, including Microsoft Office (Word, Excel, PowerPoint).
- Collaboration: Able to work effectively as part of a team, collaborating with colleagues and external partners.
- Communication: Exhibit strong communication skills – both written and verbal.
- Writing Skills: Excellent copywriting and proofing skills.
- Content Creation: Detail-oriented and able to demonstrate initiative, determination, and creativity.
- Organisation: Strong organisational skills with the ability to manage multiple projects and deliver on time.
- Analytical: Analytically minded and able to draw conclusions and make recommendations.
- Pressure Handling: Ability to thrive in a fast-paced environment and remain calm under pressurized situations.
- Career Ambition: Desire to develop your marketing career and a drive to continuously improve your skills.
- Professional Standards: Professionalism and an overall positive attitude.
- Flexibility: Able to accommodate extended working hours as needed around key show times.
Experience
- Marketing Experience: Previous experience in a similar role.
- Education: Marketing degree/qualification is a bonus, but not mandatory.