Ad Sales Planning Manager

4 weeks ago

London, Greater London, United Kingdom Trainline Full time

Job Description

We are seeking an experienced Ad Sales Planning Manager to join our team at Trainline Advertising. This role plays a crucial part in managing and optimizing digital advertising campaigns across various clients and platforms.

About the Role

The successful candidate will have a proven track record in ad operations, a deep understanding of the digital advertising landscape, and expertise in Google Ad Manager. They will work closely with internal teams to achieve these objectives.

Your Responsibilities

  • Manage relationships and grow revenue from existing advertising accounts across programmatic and direct.
  • Oversee the end-to-end execution of digital advertising campaigns, including campaign setup, trafficking, and monitoring.
  • Continuously monitor campaign performance and implement optimization strategies to maximize performance and revenue.
  • Generate regular reports on campaign performance, including key metrics, trends, and actionable recommendations for optimization.
  • Resolve ad delivery, ad quality, and technical issues, liaising with the relevant teams for support as needed.
  • Define, implement, and manage operational processes that support the growth of Trainline's advertising business across both programmatic advertising and direct campaigns.

Requirements

  • You will be a smart, data-driven, commercially-minded individual ready to take on this exciting opportunity.
  • 3 years of relevant experience in the advertising sector, either publisher/agency side or in ad tech, focusing on operations.
  • Mastery of working in and troubleshooting across ad servers and programmatic buying/selling platforms, with Google Ad Manager experience essential.
  • Deep knowledge of ad tech and experience managing relationships with advertising clients, DSPs, and other vendors.
  • Demonstrated experience in extracting actionable insights and developing business strategies from data.
  • Demonstrated experience with building and nurturing client relationship management.

What You Will Earn

We estimate a salary range of £60,000 - £80,000 per annum, depending on your experience and qualifications.

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