Carwow SEO Specialist
5 days ago
At Carwow, we're passionate about helping drivers find the right car. As an SEO Executive, you'll play a key role in driving profitable customer acquisition for our business.
The Growth Marketing team is focused on scaling profitably, and as an integral part of this team, you'll manage sites across the UK, Spain, and Germany. Your expertise will be invaluable in creating engaging content that resonates with our audience and drives organic search results.
What You'll Do:
- Collaborate with the Editorial team to develop content strategies and create compelling briefs for our journalists
- Conduct thorough keyword research and competitor analysis to optimise our content portfolio
- Utilise bespoke Carwow content to encourage linking to our website
- Oversee outreach planning and execution, supporting the delivery of assets and campaigns across the Group
- Regularly audit our website content to identify opportunities and act on them
- Recommend suitable content opportunities for amplification and work with cross-functional teams to generate assets
- Support off-page link building, PR campaigns, and data requests, ensuring alignment across teams
- Use data to inform decisions and report on content performance across key metrics
What You'll Need:
- Previous experience in hands-on on-page SEO roles
- Strong technical skills in data manipulation using Excel
- Fluent English; German a bonus
- Experience with CMS systems, preferably WordPress or Prismic
- Proficiency in SEO tools such as Screaming Frog, BrightEdge, and Ahrefs
- Excellent communication skills for effective collaboration with cross-functional teams
- A proactive mindset, able to work independently and contribute as a team player
- High organisational skills, managing multiple tasks effectively
- A creative approach to content and amplification opportunities, with campaign-based experience a plus
Estimated Salary: £45,000 - £60,000 per annum, depending on location and experience.
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