Executive Advertising Campaign Specialist
1 week ago
About Samba TV
Samba TV tracks streaming and broadcast video across the world with its proprietary data and technology.
Our data enables media companies to connect with audiences for new shows and movies, and enables advertisers to engage viewers and measure reach across all their devices.
We have an amazing story with a unique perspective on culture formed by a global footprint of data and AI-driven insights.
Job Description
In this position, you will play a crucial role in the entire life cycle of programmatic campaigns, including but not limited to the initial set-up, management, and optimization, working to exceed client KPIs and driving campaign success.
- Operate across multiple technology platforms, including DSPs, DMPs, SSPs, and internal BI systems.
- Leverage data analysis and trading expertise to deliver campaigns ahead of schedule while maintaining high performance.
- Maintain end-to-end ownership of campaigns, consistently monitoring and optimizing performance.
- Utilize data to inform buying decisions, leading to the surpassing of client-stated KPIs and internal profit targets.
- Effectively communicate with commercial teams regarding product capabilities and positioning.
- Proactively support team members.
- Work cross-functionally with product, research, data, finance, and sales operations.
- Project management tool experience is a plus.
- Strong proficiency in Microsoft Excel, with the ability to work across large datasets.
Requirements
Proven commercial experience, demonstrated by consistently delivering high-quality service to clients and effectively collaborating with internal commercial teams to enhance partnerships through performance optimization, insightful analysis, and strong relationship management.
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