Digital Marketing Strategist

1 month ago


Liverpool, Liverpool, United Kingdom Matalan Full time
Matalan's Organic Social Media Team: A Dynamic Opportunity

We are currently seeking a highly skilled Digital Marketing Strategist to join our dynamic Organic Social Media Team. This is an exciting opportunity for someone who excels in creating engaging content, analyzing social data, and collaborating with cross-functional teams.

As a Digital Marketing Strategist, you will play a key role in enhancing our presence across various channels, including social media, email, and online advertising. Your expertise in creating innovative content, analyzing social data, and developing effective marketing strategies will be crucial in driving business growth and increasing brand awareness.

Key Responsibilities:
  • Develop and implement social media strategies to increase engagement and reach
  • Create high-quality, creative content for social media, email, and online advertising campaigns
  • Analyze social data to measure campaign success and identify areas for improvement
  • Collaborate with the Paid Social team to develop and execute social media strategies
  • Work closely with the Production and Design teams to create engaging content across all channels
Requirements:
  • BS degree in Marketing, New Media, or a relevant field
  • Proven experience in digital marketing, with a focus on social media
  • Strong analytical skills, with the ability to analyze social data and develop insights
  • Excellent communication and project management skills
  • A driver's license is desirable
Estimated Salary Range: £35,000 - £45,000 per annumBenefits:
  • 20% staff discount, increasing with length of service
  • Thrive Recognition Scheme
  • Wellbeing support provided by the Retail Trust
  • Life Assurance
  • Retail Rewards platform offering discounts for other retailers
  • Pension Scheme
  • Access to a wide range of career development opportunities


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