Digital Marketing Strategist

23 hours ago


Liverpool, Liverpool, United Kingdom Forward Role Careers Full time

As a Digital Marketing Strategist at Forward Role Careers, you will be responsible for leading the charge in managing and optimising campaigns across multiple social media platforms. Your primary goal will be to drive performance, increase brand awareness, and allocate paid social budgets efficiently.

The ideal candidate will have experience with campaign leadership, strategic budgeting, market adaptation, and performance optimisation. You will need to stay on top of industry developments and leverage advanced analytics to refine targeting, messaging, and creative elements.

This role offers a unique opportunity to work with one of the most exciting Retail/Fashion brands in the UK, as they take the next step in their Digital transformation journey. As Paid Social Manager, you'll play a key role in driving their success and ensuring efficient allocation of their paid social budgets.

Key Responsibilities:

  • Campaign Leadership: Plan, execute, and optimise paid social campaigns across multiple platforms.
  • Strategic Budgeting: Oversee and allocate paid social budgets across markets for maximum impact.
  • Market Adaptation: Tailor strategies for diverse regions, languages, and consumer behaviors.
  • Performance Optimisation: Use advanced analytics to refine targeting, messaging, and creative elements.
  • Trend Analysis: Stay on top of industry developments and leverage insights to inform your strategy.

What We Offer:

  • A competitive salary of £55k, based on location and experience.
  • A dynamic and supportive team environment.
  • The opportunity to work with a forward-thinking brand.


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