Digital Marketing Specialist
4 weeks ago
We are seeking a highly skilled Digital Marketing Executive to join our team at The SEO Works. As a Digital Marketing Executive, you will be responsible for auditing, setting up, managing, and optimising SEO, PPC, or social advertising campaigns. You will work closely with clients to understand their needs and develop effective marketing strategies.
Main Responsibilities:
- Setting up and managing SEO, PPC, or social advertising campaigns, including conducting keyword research and writing ad copy.
- Researching and creating targeted keywords and ad copy.
- Managing and optimising campaigns using a combination of bid and budget management, structural, keyword, and ad copy optimisation.
- Writing content and outreach.
- Providing analysis and making recommendations to improve campaign performance.
- Working with the Team Lead to provide weekly status updates.
- Report writing and campaign success measurement.
Essential Skills:
- Hands-on experience with PPC, SEO, or paid social advertising.
- Knowledge of Google Ads and Google Analytics.
- Good attention to detail.
- Good written, analytical, and verbal communication skills.
- Ability to work on multiple tasks and meet deadlines.
Desirable Skills:
- Agency experience.
- Social ads experience.
- Client-facing experience.
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