Multimedia Content Strategist

3 weeks ago

London, Greater London, United Kingdom PerfectTed Full time

Welcome to a role that embodies innovation, creativity, and strategic thinking. As our ideal candidate, you will have the opportunity to join PerfectTed, the UK's first matcha-powered energy drinks brand.

We're on a mission to spread positive energy and redefine the energy drink space. Our founder-led team has built the fastest-growing natural energy drink in the UK and the largest matcha brand in Europe. We invite you to bring your expertise, passion, and innovative ideas to our dynamic team as a Content & Social Media Manager (Creator).

Company Overview

At PerfectTed, we're committed to creating a collaborative, fun, and creative culture fueled by positive energy. We value new ideas, bold approaches, and a willingness to experiment with innovative strategies. Our fast-paced environment demands proactive and independent individuals who can adapt quickly to changing priorities.

Job Description

As our Content & Social Media Manager, you will lead our social media strategy and execution, creating engaging content across all platforms, including TikTok, Instagram, LinkedIn, and more. Your responsibilities will include:

  • Developing a cohesive content strategy that supports PerfectTed's marketing goals in collaboration with our Co-founder, Head of Marketing, Marketing and Community Manager, and Media Production Executive.
  • Managing all aspects of content creation, including planning, filming, editing, and posting engaging posts in multiple formats.
  • Overseeing the scheduling and management of content across all social media platforms, ensuring consistency and alignment with brand values.
  • Actively engaging with comments, responding promptly to all direct messages, and building meaningful relationships on social media to enhance customer engagement and satisfaction.
  • Utilizing analytics tools to monitor content performance, making data-driven decisions to optimize engagement and reach.
  • Crafting compelling narratives that amplify our brand's voice and ethos, pushing creative boundaries to build a strong community.
  • Staying ahead of digital content trends, particularly in video and social media, adapting strategies to maintain competitive advantage. You'll also be responsible for monitoring competitor activity to ensure we're always ahead of the pack.
  • Building a community of passionate advocates on social via influencer marketing, managing paid and gifted influencer activity.

You'll also be expected to attend our community events to capture content and support the team. These tasks are subject to change and will vary throughout the role.

Required Skills and Qualifications

To excel in this role, you'll need:

  • Experienced Creator in Multimedia Production: hands-on experience in social media content creation and video editing, particularly with video-focused platforms like TikTok. Proficiency in video and photo editing tools such as Adobe Creative Suite (specifically Premiere Pro), Canva, CapCut, or DaVinci Resolve is highly prioritized.
  • Strategic Thinker: Demonstrated ability in crafting and implementing effective content strategies.
  • Proactive and Independent: A self-starter who is comfortable taking initiative and experimenting with bold, innovative ideas without the need for constant oversight.
  • Analytical and Data-Driven: Strong capability in using analytics to guide content strategy and measure performance.
  • Excellent Teamwork: Experience working effectively in teams, with a collaborative spirit ideal for a dynamic work environment.
  • Adaptive and Resilient: Comfortable in a fast-paced setting, able to pivot strategies quickly and effectively manage multiple priorities.

Benefits

We offer a competitive salary, which includes an estimated annual salary of £45,000 - £60,000 based on location and experience, along with benefits tailored to suit your needs. As a member of our team, you'll enjoy:

  • Growth opportunities: Develop your career in a company that's committed to innovation and is growing fast.
  • Creative Autonomy: Significant freedom to shape the brand's digital presence.
  • Collaborative Culture: Join a friendly and dynamic team at the top of their game. We value new ideas and bold approaches.

Others

If you're ready to make an impact with your creativity and strategic vision, we want to hear from you. Please submit your CV and a portfolio of your best social media projects for consideration.

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