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Marketing Communications Executive

2 months ago

Basingstoke, Hampshire, United Kingdom Eligo Recruitment Full time
About the Role

We are seeking a highly skilled Digital Marketing Executive to join our dynamic marketing team at Eligo Recruitment. As a key member of our team, you will be responsible for developing and executing digital marketing campaigns that drive business growth and engagement.

Key Responsibilities
  • Develop and Manage Digital Marketing Campaigns: Collaborate with our Marketing Manager to create and implement digital marketing strategies that align with our business objectives.
  • Oversee Social Media Strategy: Develop and execute social media plans that engage our target audience and drive website traffic.
  • Produce High-Quality Content: Create and edit multimedia content, including videos and blog posts, to enhance our online presence.
  • Stay Up-to-Date with Industry Trends: Stay current with the latest digital marketing trends, including mobile marketing, AR technologies, and more.
  • Implement SEO and PPC Strategies: Develop and execute SEO and PPC plans to drive website traffic and conversions.
  • Manage Website Content: Ensure our website is up-to-date and accurately reflects our brand and messaging.
Requirements
  • B2B Marketing Experience: Proven experience in B2B marketing, with a strong understanding of online marketing channels.
  • Technical Skills: Proficiency in Google Analytics, SEO, PPC, and CMS platforms, as well as video production and editing experience.
  • Strong Writing Skills: Excellent writing skills for web and social media content, with the ability to adapt tone and style to suit different audiences.
  • Creative Flair: A creative and proactive approach to problem-solving, with a passion for innovation and experimentation.
What We Offer
  • Variety and Autonomy: The opportunity to work across a range of digital channels and marketing activities, with the autonomy to bring your ideas to life.
  • Training and Development: Ongoing training and development opportunities to help you grow and evolve in your role.
  • Growth and Advancement: The chance to take on new challenges and responsibilities, with opportunities for career advancement within the company.