Demand Generation Strategist
3 weeks ago
We are seeking a skilled Demand Generation Strategist to join our team at BlueOptima. As a key member of our marketing department, you will play a crucial role in shaping our marketing strategy and driving scalable growth.
About the RoleThe successful candidate will have excellent analytical skills and a data-driven approach to decision-making. They will also have hands-on experience with CRM (e.g., Salesforce) and marketing automation tools (e.g.,). Additionally, they will possess leadership and team-building skills, with the ability to build and grow a demand generation team.
Responsibilities- Plan, execute, and optimise multi-channel marketing campaigns, including email marketing, paid media, content marketing, webinars, and events.
- Leverage data analytics to track, measure, and optimise the effectiveness of campaigns.
- Excellent analytical skills and a data-driven approach to decision-making.
- Hands-on experience with CRM (e.g., Salesforce) and marketing automation tools (e.g.,).
- Leadership and team-building skills, with the ability to build and grow a demand generation team.
- Rapid career growth and opportunity to be an outstanding and visible contributor to the company's success.
- Freedom to create your own success story in a high performance environment.
- Training programs and Personal Development Plans for each employee
- 32 days of holidays (including bank holidays)
- Work from Home Equipment allowance
- Flexible Work from Home - 2 days remote a week
- Flexible Work from Long Distance - 4 weeks a year
- 12 Weeks Paid Maternity and Paternity Leave
- Pet friendly office
- Sponsored Learning Opportunities
- Team Socials
- Annual Leave purchase (up to 5 extra days)
- A competitive salary range of £75K to £92K GBP per year, based on experience, with an opportunity to earn up to £15K in OTE.
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