Digital Marketing Strategist
3 weeks ago
About THG
We're a global technology group that specialises in taking brands direct to consumers, powered by our fully integrated digital commerce ecosystem, THG Ingenuity.
Our comprehensive approach ensures we can fully realise our vision and maintain leadership in a rapidly evolving industry. We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics.
Job Title: TikTok Channel Lead
Location: Manchester
Salary Range: £45,000 - £60,000 per annum
Career Development Opportunities:
- Bespoke development programmes designed by our in-house L&D team.
- Upskilling programme in partnership with an industry-leading training provider.
Benefits:
- 25 days annual leave plus bank holidays.
- Enhanced maternity and paternity pay based on length of service.
- Up to 10 days compassionate leave.
The Role:
- Create and execute comprehensive TikTok and TikTok Shop market activation plans to drive brand awareness and sales growth.
- Own and develop TikTok content strategy, collaborating with brand teams to build out a trend-adaptive content calendar and optimise product placements.
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