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Communications Specialist
2 months ago
As a Communications Officer, you will play a crucial role in delivering high-quality communications activities that contribute to key strategic campaigns and engagement work across various channels. You will support traditional and social media management, providing media relations support, and responding to enquiries from the media.
You will work on multiple creative projects simultaneously, ensuring that all communications activity is evaluated to show its impact. This will involve creating, managing, and monitoring plans, and providing quantifiable data through various methods to track the success of the activity.
You will support the Senior Communication Officers and Communication Leads in identifying and supporting the council's promotional campaigns, behavioural change programmes, and projects to maximise opportunities.
You will have a real understanding of council services to spot opportunities and make relationships with key staff within the organisation.
You will understand the news agenda both locally and nationally to ensure the county council is exploiting every opportunity and reacting to the stories of the day.
Requirements- Ability to develop creative ideas and editorial across all forms of communication and editing input for a range of platforms.
- Ability to write effectively for a range of audiences and communication channels, including for the web and social media.
- Developed communication and interpersonal skills to interact effectively with a range of clients/stakeholders and create and maintain effective working relationships.
- Strong problem-solving skills with the ability to anticipate problems and resolve issues independently and making sound pragmatic decisions.
- Ability to manage and prioritise workloads effectively, in response to changing demands, and to meet deadlines.
- Excellent literacy and numeracy skills to understand and interpret research data and customer feedback and present analysis in the most appropriate way.
- Relevant degree, or equivalent qualification, e.g. NCTJ, or equivalent experience.
- Relevant theoretical and practical knowledge of processes, procedures, and policies associated with working within a demanding communications service.
- Knowledge of communication methods, including social media, to effectively contribute to changing campaign objectives.
- Understanding of the media landscape and management of media-sensitive issues.
- Understanding of the political landscape and politically sensitive issues.
- Experience of working on a variety of communications activities, particularly in a public sector environment.
- Also, of working in a rapidly changing environment.
- Experience/confidence of dealing with a range of people and services and planning on more than one campaign at a time.
- Experience of handling and responding to media enquiries.
- Sound and accurate IT knowledge, e.g. Microsoft Office, to accurately analyse information/data.
