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Marketing Director

2 months ago

London, Greater London, United Kingdom PIE Recruitment Full time
Shopper Marketing Manager - Healthy Chilled SME

We're seeking a seasoned Shopper Marketing Manager to join our growing marketing team and drive brand visibility and customer loyalty. As a key member of our team, you'll develop and execute innovative shopper marketing strategies aligned with business and brand objectives.

Key Responsibilities:
  • Develop and implement shopper marketing strategies that drive sales and ROI
  • Collaborate with sales and marketing teams to deliver tailored solutions for retailers
  • Manage the shopper marketing budget and oversee UK and international shopper marketing plans
  • Design and execute in-store and online marketing activations, with a focus on NPD
  • Establish and manage partnerships with data providers and shopper marketing agencies
Requirements:
  • Proven experience in shopper marketing, ideally within blue-chip FMCG or a high-growth SME
  • Deep understanding of the full shopper marketing mix, from strategy to execution
  • Experience with shopper marketing agencies and data providers such as Dunnhumby, Citrus, or Beats
  • Strong commercial focus with a passion for driving sales and ROI

We're looking for a creative and ambitious individual who thrives on turning big ideas into reality. If you're ready to bring your strategic vision and passion for shopper marketing to a role where you can truly make an impact, we'd love to hear from you.