Regional Marketing Strategist
4 weeks ago
Regional Marketing Strategist
Canonical is seeking a Regional Marketing Strategist to develop and execute long-term marketing strategies for the EMEA region. This role requires close collaboration with regional Sales Teams, Partner & Alliances Teams, Product Teams, and other Marketing functions.
The ideal candidate is passionate about technology marketing and has experience working with the EMEA market. They should have excellent academic results, with a Bachelor's or equivalent in Business, Marketing, or STEM, and excellent verbal, written, and presentation skills in English.
Key Responsibilities:
- Develop and execute go-to-market strategies for certain industries within the EMEA region
- Set relevant KPIs for lead generation, demand generation, and brand awareness campaigns; monitor and improve them on a regular basis
- Build organic and paid campaigns from scratch, including crafting strong messaging and creating visual assets for emails, social media, and paid ads in line with Canonical's brand look and feel
- Own webinars and regional offline events, from planning to execution, including holistic pre- and post-event/webinar strategies, webinar setup, and streaming
- Work with the CRM Team to attract, convert, engage, and communicate with new and existing audiences
- Be fully responsible for the regional budget planning and execution, constantly monitoring and adjusting it accordingly
- Collaborate extensively with regional Sales teams to get their insights and implement them in the regional marketing strategy
What We Offer:
- Fully remote working environment
- Personal learning and development budget of $2,000 per annum
- Annual compensation review
- Recognition rewards
- Annual holiday leave
- Parental Leave
- Employee Assistance Programme
- Opportunity to travel to new locations to meet colleagues at 'sprints'
- Priority Pass for travel and travel upgrades for long-haul company events
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