Head of Paid Advertising

23 hours ago


East Midlands, United Kingdom Forward Role Recruitment Full time
Job Description

As a Head of Paid Advertising, you will be responsible for leading our paid advertising efforts across multiple channels. This includes developing and executing strategic plans to maximize revenue growth while maintaining profitability.

You will work closely with our media agency partners to ensure that our advertising campaigns are optimized for maximum ROI. You will also be responsible for analysing insights and translating them into recommendations to improve channel performance.

Key Responsibilities:

  • Develop and execute strategic plans for paid advertising
  • Lead cross-channel reporting to inform key stakeholders and optimize future activity
  • Manage relationships with media agencies and key partners
  • Stay up-to-date with the latest innovations in digital media

Requirements:

  • Experience in managing large and complex paid search/social campaigns
  • Strong ability to think strategically across all channels
  • Ability to make strategic budget recommendations based on business objectives
  • Expert level experience in two platforms (i.e. Social and Search) with a strong working knowledge of the larger media landscape

This is a full-time role based at our head office in Leicestershire. The salary for this position is around £85,000 per annum, depending on experience.



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