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Strategic Marketing Consultant
1 month ago
Momentum ITSMA is a growth consultancy that enables global organisations to achieve market-beating performance by winning, growing, and retaining their most valuable client relationships. We are seeking a talented individual to join our sector-aligned practices, based at our London office.
This role will play a critical part in driving targeted marketing strategies for high-value clients. You will work closely with colleagues to identify target accounts and create personalised marketing plans.
Key Responsibilities:
- Develop and implement ABM and marketing strategies to engage and nurture key clients and accounts.
- Collaborate with colleagues to identify target accounts and create personalised marketing plans.
- Proactively source/engage clients and create new business opportunities.
- End-to-end responsibility for originating, scoping, designing, and executing multi-channel programmes, including email, social media, and content marketing.
- Analyse programme performance, providing insights and recommendations for optimisation.
- Build strong relationships with key stakeholders to ensure alignment and drive results.
- Stay ahead of industry trends and best practices in ABM and marketing strategy to retain a competitive edge.
Requirements:
- Proven experience in account-based marketing or B2B marketing – likely from an agency or consultancy background.
- Able to evidence a strong client focus.
- Comprehensive understanding of strategic marketing and ABM principles and tactics and applying them in practice.
- Experience of marketing automation platforms and CRM systems.
- Excellent communication, presentation, and collaboration skills.
- Ability to analyse data and metrics to drive decision-making and learning.
- Creative thinker with experience of developing innovative marketing strategies and programme design.
- Demonstrable sector knowledge/experience (technology, professional services or financial services).
What We Offer:
- Opportunities for professional development and growth.
- An agile, collaborative and supportive work environment.
- The chance to work with a diverse and talented team.
Perks and Benefits:
- Annual leave: 25 days plus 8 Public Holidays.
- 3 bonus days off for end-of-year shutdown (25 Dec to 1 January).
- Discretionary company bonus scheme.
- Hybrid working and flexible working policy.
- Home office budget.
- Personal learning and development budget.
- Employee platform offering a variety of benefits such as eye care cover, life insurance, health care plan, and much more
- Sabbatical leave options.
- Enhanced parental leave.
- Enhanced sick leave.
- Our very own Culture Club, regular social and wellbeing events.
- Dedicated ESG committee.
About Momentum ITSMA:
Momentum ITSMA is a growth consultancy that enables global organisations to achieve market-beating performance by winning, growing, and retaining their most valuable client relationships. Our services – spanning consulting, research, learning, thought leadership, and content – help companies deepen relationships, build reputation, and grow revenue. We pioneered Account-Based Marketing, and our ongoing innovation ensures our clients outperform their competitors.