Influencer Engagement Manager

16 hours ago


Leeds, Leeds, United Kingdom CV-Library Full time
Digital Marketing Specialist Job Opportunity

We are looking for an experienced Digital Marketing Specialist to join our team at CV-Library. This is a permanent full-time position based in Leeds, West Yorkshire.

The successful candidate will have experience in developing effective digital marketing strategies, creating engaging content, and analyzing social media activity.

Responsibilities:

  • Develop a seasonal social media plan to drive sales and revenue.
  • Manage influencer and outreach programs, building relationships and collaborating with influencers.
  • Create seasonal gifting for influencers in line with planning calendars.
  • Understand allocated budgets and propose efficient uses to drive awareness and revenue.
  • Lead planning, creation, distribution, and analysis of social media marketing channels.
  • Produce engaging copy and source imagery for content creation.
  • Plan and execute trend-led content showcasing seasonal products in stores.
  • Promote video and aspirational photography content across all social channels.
  • Manage community engagement across all social platforms.
  • Boost high-performing posts and events using paid social activity to increase engagement and fan growth.
  • Analyze social activity via GA4 and social monitoring tools, informing future content and optimization strategies.
  • Track and report on monthly social, PR, and influencer trends, competitor activity, and weekly trade reports.

Requirements:

  • Experience managing social media platforms (Facebook, X, Pinterest, Instagram, YouTube).
  • Proficiency with Canva, Photoshop or similar photo editing software.
  • Confidence shooting content with mobile phones or DSLR cameras.
  • Creative copywriting skills essential.

Salary: £35,000 - £45,000 per annum, depending on experience.



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