Influencer Engagement Manager
16 hours ago
We are looking for an experienced Digital Marketing Specialist to join our team at CV-Library. This is a permanent full-time position based in Leeds, West Yorkshire.
The successful candidate will have experience in developing effective digital marketing strategies, creating engaging content, and analyzing social media activity.
Responsibilities:
- Develop a seasonal social media plan to drive sales and revenue.
- Manage influencer and outreach programs, building relationships and collaborating with influencers.
- Create seasonal gifting for influencers in line with planning calendars.
- Understand allocated budgets and propose efficient uses to drive awareness and revenue.
- Lead planning, creation, distribution, and analysis of social media marketing channels.
- Produce engaging copy and source imagery for content creation.
- Plan and execute trend-led content showcasing seasonal products in stores.
- Promote video and aspirational photography content across all social channels.
- Manage community engagement across all social platforms.
- Boost high-performing posts and events using paid social activity to increase engagement and fan growth.
- Analyze social activity via GA4 and social monitoring tools, informing future content and optimization strategies.
- Track and report on monthly social, PR, and influencer trends, competitor activity, and weekly trade reports.
Requirements:
- Experience managing social media platforms (Facebook, X, Pinterest, Instagram, YouTube).
- Proficiency with Canva, Photoshop or similar photo editing software.
- Confidence shooting content with mobile phones or DSLR cameras.
- Creative copywriting skills essential.
Salary: £35,000 - £45,000 per annum, depending on experience.
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