Public Relations Director

3 days ago

Aberdeen, Aberdeen City, United Kingdom Fifth Ring Full time

About the Role

Fifth Ring is seeking an experienced Public Relations Manager to join its team. As a key member of the PR team, you will be responsible for developing and executing media and public relations plans that promote key company initiatives and messages as part of a wider campaign.

Responsibilities

Client

  • Develop a deep understanding of client businesses and their unique place in their industry.
  • Identify and develop story angles that can attract earned media coverage.
  • Support the delivery of impactful communications campaigns for clients across the world.
  • Devise and execute media and public relations plans that promote key company initiatives and messages as part of a wider campaign.
  • Monitor, shape and coordinate contribution to social media strategies and channels.
  • Seek earned opportunities to profile key leaders and subject matter experts in alignment with business objectives.
  • Build and nurture relationships with reporters across key verticals.
  • Develop various types of content ranging from press releases and thought leadership articles to social posts and blogs as required.
  • Provide advice and counsel to clients relating to media and public relations.
  • Work with the creative team to develop impactful creative concepts to bring client ideas to life.
  • Support with reputation issues as well as emergency response processes.

Company

  • Join the on-call emergency response team on a rota basis within three months of joining the company.
  • Act as a robust defender of the agency's values, people and commercial interests.
  • Support the business development team as required, contributing to proposals and pitches.
  • Work with business development and client services teams to own and produce new business proposals as requested.
  • Support Fifth Ring's marketing activities as necessary.

Colleague

  • Cultivate and rely on extensive informal networks inside and outside the agency to solve problems.
  • Work effectively with the Traffic Manager to ensure client requirements are being met.
  • Manage assigned support staff as appropriate and assist in their professional development.
  • Support colleagues in all Fifth Ring locations through proactive creativity and visibility.

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