Paid Media Specialist
2 days ago
**Drive Growth with Elegant Resorts as a Paid Media Specialist**
We are seeking a talented Paid Media Specialist to join our marketing team at Elegant Resorts. In this role, you will be responsible for managing and executing paid advertising campaigns across various digital channels, with a strong focus on search engine marketing.
You will develop and implement effective strategies to increase web traffic, lead generation, and return on investment, utilizing your expertise in PPC campaign management. Your analytical skills will be essential in generating PPC reports and making data-driven decisions.
Working closely with the product and sales teams, you will create a feedback loop into the Google Algorithm, informing and enhancing campaign performance. You will also be responsible for creating and managing automated reporting suites, providing transparent communication of results and actionable recommendations to the Head of Marketing.
**Requirements:**
- Degree educated or a relevant digital marketing qualification
- Proven agency experience managing PPC campaigns across platforms like Google and Microsoft Ads
- Strong analytical abilities for generating PPC reports and making data-driven decisions
- A thorough understanding of the wider digital media landscape
- Strategic and creative thinker
**Estimated Salary:** £40,000 - £50,000 per annum, depending on experience
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