Marketing and Communications Strategist
3 weeks ago
We are seeking a highly skilled Marketing and Communications Strategist to join our team at Progeny. As Marketing and Communications Strategist, you will be responsible for developing and implementing comprehensive Marketing campaign strategies in line with company goals and target audiences. You will work closely with the Production team to design engaging content and materials for multi-channel campaigns, and collaborate with the Head of Campaigns to develop the Marketing strategy, incorporating business insights and data to align with Progeny's goals and values.
Key Responsibilities:- Develop and implement comprehensive Marketing campaign strategies in line with company goals and target audiences.
- Support acquired businesses with their Marketing activities while they transition into Progeny guidelines.
- Collaborate with the Production team to design engaging content and materials for multi-channel campaigns.
- Drive brand awareness and lead generation across all territories and locations.
- Support the Head of Campaigns to develop the Marketing strategy, incorporating business insights and data to align with Progeny's goals and values.
- Strategically optimize campaign performance to ensure effectiveness and ROI.
- Proven experience in Marketing management, working within Marketing campaigns from development to execution.
- Considerable experience across a range of Marketing functions, including social media, content writing, and data analysis.
- Experience working within professional services, both in the UK and globally (desirable).
- Strong working knowledge of Marketing strategies and techniques.
- Proficient in content writing with the ability to create engaging and audience-specific content across various platforms.
- 30 days holiday plus public holidays
- Wellbeing day
- Birthday holiday
- Volunteering day
- Private medical insurance, 24/7 digital GP and health advice
- Employee assistance programme providing support for your mental and physical health
- Group pension scheme
- Life assurance scheme
- Eyecare vouchers
- Family leave
- Referral scheme
We want to use our success as a catalyst for making real change. We created the Progeny Foundation to support local charities, and we have recently achieved the globally recognised B-Corp certification. At Progeny, we believe that we all have the power to make good things happen. We are forward-thinking and tech-driven, using technology to eliminate paperwork, improve communications, and enrich the relationship between client and adviser.
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