Head of B2B Content Strategist

3 weeks ago

London, Greater London, United Kingdom MVF Group Full time
{"title": "Head of B2B Content", "description": "Job Summary

We are seeking a highly skilled and experienced Head of B2B Content to lead our B2B content strategy and team. The successful candidate will be responsible for developing and executing a comprehensive content strategy that drives business growth and engagement among our target audiences.

Key Responsibilities
  • Develop and implement a B2B content strategy that aligns with our business objectives and resonates with our target audiences.
  • Lead and manage a team of content editors and writers to create high-quality, engaging content that meets our brand standards.
  • Collaborate with cross-functional teams, including marketing, sales, and product, to ensure content is aligned with business goals and objectives.
  • Monitor and analyze content performance using metrics such as engagement, conversion rates, and return on investment (ROI).
  • Stay up-to-date with industry trends and best practices in content marketing and apply this knowledge to inform our content strategy.
Requirements
  • Proven experience in content marketing, with a strong track record of developing and executing successful content strategies.
  • Excellent leadership and management skills, with the ability to motivate and inspire a team of content editors and writers.
  • Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams.
  • Ability to analyze data and metrics to inform content decisions and measure ROI.
  • Stay up-to-date with industry trends and best practices in content marketing.
What We Offer
  • A competitive salary and benefits package.
  • The opportunity to work with a dynamic and innovative company that is shaping the future of content marketing.
  • A collaborative and supportive work environment that encourages creativity and innovation.
  • The chance to work on a wide range of exciting projects and campaigns that will help drive business growth and engagement.
", "lang_code": "en"}

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