Senior Marketing Strategist
1 month ago
This is an exciting opportunity to join our team as a Senior Marketing Strategist, leading our UK & Ireland based brands to success. As a key member of our sales management team, you will be responsible for devising and delivering a successful B2B marketing strategy across multiple UK brands to drive growth.
Key Responsibilities:- Develop and execute a comprehensive marketing strategy to drive demand generation and brand awareness.
- Partner closely with the sales team to identify areas for optimization and incremental improvements.
- Manage and report marketing performance (KPIs), working closely with colleagues in sales to drive targeted outcomes.
- Owning the UKI digital marketing assets, including websites, CRM, and collaterals.
- Building strong cross-functional internal and external relationships across the organisation.
- Resource and budget management, with a focus on building brand and driving strong ROI at an efficient CAC rate.
- Highly competent in current marketing demand generation tactics, tools, and channels, both online and offline.
- Strong knowledge and executional skills in marketing automation tools (Hubspot, Marketo, Pardot, etc) and experience in Salesforce CRM.
- Confident copywriter with an eye for detail, able to move content from concept to delivery.
- Competent at managing a budget and confident reporting on campaign performance and ROI.
- Strong agency management and people management skills.
- Competitive Salary
- Company Bonus Scheme based on performance
- Private Healthcare & Dental
- 27 days annual leave plus Bank Holidays
- Birthday off work
- 2 Wellbeing days leave
- 2 Giving Back Days
- 5% employer pension contribution
- Death in service (4x salary)
- £350 Christmas voucher
- Monthly/quarterly socials
- Training & Development opportunities
- Hybrid working
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