Digital Marketing Director
1 day ago
About Wildfowl and Wetlands Trust
We are a leading environmental charity dedicated to the conservation of wetlands. Our mission is to protect and restore wetlands, promoting biodiversity and sustainable development.
The ideal candidate will have expertise in digital marketing and a passion for our cause. As Digital Marketing Manager, you will develop and deliver a dynamic digital marketing strategy to attract first-time visitors to our sites and support membership recruitment and retention.
Key Responsibilities:
- Drive Impactful Campaigns: Develop and manage 'paid for' digital marketing campaigns with clear ROI metrics, helping us reach and engage key audiences.
- Lead with Strategy: Oversee digital marketing activities across our sites, ensuring consistent and compelling messaging that drives results.
- Collaborate Across Teams: Work closely with social media, brand, marketing, supporter engagement, and digital and data teams to align strategies and maximise impact.
- Evaluate & Optimise: Monitor campaign performance, providing analysis and recommendations for continuous improvement.
Requirements:
- A proven track record of delivering results in digital marketing.
- Excellent organisational skills and a strategic mindset.
- Strong technical expertise in digital marketing.
Benefits:
- An estimated salary of £34,405 per annum, depending on experience.
- 33 days annual leave (which goes up to 38 days after 5 years of service).
- Free entry to all our wetland centres, including family.
- Free car parking and secure bike storage areas.
- Colleague discount on shopping and memberships.
- Cycle to work scheme.
- Contributory pension scheme.
- Life Assurance of three times your salary.
- Independent personal, workplace and financial advice.
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