Digital Brand Director

4 weeks ago

London, Greater London, United Kingdom Redefined Ltd Full time

Job Title: Digital Brand Director

About the Role:

We are seeking a highly skilled Digital Brand Director to lead our media delivery team and oversee integrated cross-channel strategies and delivery roadmaps to successfully achieve our clients' business objectives.

Key Responsibilities:

  • Oversee day-to-day client management at both an overarching cross-channel level and ensure activation teams meet the expected standards of client management.
  • Build and maintain strong relationships with senior client stakeholders, serving as their primary agency contact for media and contributing to account vision.
  • Act as escalation point for media team and media delivery.
  • Demonstrate a strong understanding of client business and manage media capabilities and opportunities to meet client objectives.
  • Work closely with media vendors to build plans that drive innovation and work in the best interest of our clients.
  • Lead the account media team, designing ways of working, RACI, and successfully delegate within the media team.
  • Proactively develop and share thought leadership at the Client Management department and wider agency level.
  • Contribute to agency pitches, working with media channel representatives to own the recommended media laydown and reflect in pitch narrative.

Requirements:

  • 5+ years' experience in media.
  • Line management experience.
  • In-platform account management experience across at least one digital channel - paid search, paid social, digital display, or SEO.
  • Broader working knowledge of all media channels.
  • Comfortable steering discussions on relevant topics within the media industry, including but not limited to cross-channel measurement and attribution, digital maturity, use of data within media.
  • Solution-oriented - comfortable in managing challenges within client accounts and line management teams, able to identify problems and proactively design solutions to media challenges.
  • Ability to pull out insights across channel datasets and highlight key takeaways and recommended actions for senior stakeholders.
  • An understanding of account commercial terms and scope and implication on media team.

About Us:

At Redefined Ltd, we take a people-centered approach to business transformation, using insights to connect brand, content, commerce, and experience, underpinned by modern creativity. We are headquartered in London and operate under flexible working arrangements, being in the office Wednesdays and Thursdays.

What We Offer:

  • A competitive salary.
  • A benefits package that you can tailor to your needs.

Inclusion and Diversity:

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