Marketing Analytics Director
1 week ago
Compensation: £80,000 - £110,000 per annum
About Clevertouch ConsultingWe are an independent Marketing Automation Technology Consultancy based in the UK. Our purpose is to help clients make sense of Martech by providing expert consulting services and software solutions.
The Role & Responsibilities:The Data Practice Lead will oversee a team of data analysts, ensuring they deliver insights that inform client marketing and sales decision-making. This involves developing the practice, presenting data narratively, and driving revenue through data initiatives and services.
- Team Leadership: Lead and mentor a team of data analysts, promoting high performance, professional development, and effective collaboration.
- Client Delivery: Oversee project delivery to specification and within allotted timeframes, converting analysis into actionable insights addressing business problems.
- Insight Communication: Translate complex scenarios and concepts to non-technical audiences using narrative and visual techniques. Collaborate with the Client Services Team and clients' Marketing Teams to present results and recommendations.
- Data Manipulation: Guide the team in manipulating client, 3rd party, and internal data sets, conducting migration, synchronization, master data management, and cleanse projects.
- Reporting: Oversee automated report setup, dashboards, and presentation of analysis in various formats.
- Innovation: Contribute to and guide the development of CleverTouch's portfolio of internal tools and client-facing products, providing new analytical functionality and process efficiency.
- Commercial Focus and Drive: Apply business knowledge to inform and influence analysis and research projects, ensuring they are anchored in the real world.
Required Experience:
- Proven leadership experience.
- Ability to leverage new software to deliver results.
- Novel and relevant insights from data derivation.
- Excellent communication and presentation skills.
- Effective time-management skills under pressure.
- Consistent decision-making and problem-solving skills.
Benefits:
- Competitive salary range £80,000 - £110,000.
- Rewarding quarterly bonus scheme.
- Fantastic training and development opportunities.
- Holiday entitlement (25 days increasing to 28 with length of service).
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