Email Design Manager
3 weeks ago
As a key member of the SEGA Europe Ltd team, you will be responsible for crafting engaging and high-performing email communications that drive business results. This role involves working closely with the CRM Manager and Product Marketing Manager to develop creative strategies that align with SEGA's commercial goals.
Key Responsibilities:
- Collaborate with the CRM Manager to design and execute CRM communications that meet high performance metrics and maintain visual consistency across promotions and campaigns.
- Work with brand and product marketing teams to develop CRM communications that extend the game experience and brand style, adhering to style guides and stakeholder feedback.
- Review and act on insights from key performance indicators (KPIs) to inform future design decisions and establish best practices.
- Stay up-to-date with design trends and work with the Creative Services team to explore how these trends can be applied to CRM campaigns for SEGA and its IP.
- Build strong relationships with stakeholders within studios and publishing teams to maintain clear communication channels related to CRM campaigns.
- Work with the CRM Manager to ensure regular knowledge-sharing sessions between the London and Irvine offices.
- Jointly lead presentations with the CRM Manager to share successes and challenges from CRM campaigns, highlighting the commercial impact of CRM communications.
Requirements:
- 3+ years of experience in designing email or CRM communications.
- Proficiency in Figma design software and the Adobe CC suite (Photoshop/InDesign/Illustrator).
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and influence stakeholders.
- Creative mindset with a passion for delivering cutting-edge creative work.
- Ability to thrive in a fast-paced, dynamic environment and adapt to evolving priorities and challenges.
- MovableINK experience is desirable.
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