Brand Strategist

1 week ago


St Albans, Hertfordshire, United Kingdom Lotus Bakeries Full time

About the Role

We are seeking a highly skilled Brand Strategist to join our team at Lotus Bakeries. As a key member of our marketing department, you will be responsible for developing and executing our brand strategy, ensuring that our products are consistently positioned in the market and that our brand is always top of mind for our customers.

Key Responsibilities

  • Develop and execute our brand strategy, ensuring that our products are consistently positioned in the market and that our brand is always top of mind for our customers.
  • Collaborate with cross-functional teams to ensure that our brand is consistently represented across all touchpoints.
  • Conduct market research and analysis to stay up-to-date on industry trends and consumer behavior.
  • Develop and manage our brand budget, ensuring that we are allocating resources effectively to achieve our marketing goals.
  • Lead and manage our brand team, providing guidance and support to ensure that we are delivering high-quality work.

Requirements

  • 6+ years of experience in brand strategy and marketing.
  • Proven track record of developing and executing successful brand strategies.
  • Strong understanding of consumer behavior and market trends.
  • Excellent communication and project management skills.
  • Ability to work effectively in a fast-paced environment.

What We Offer

We offer a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and experienced brand strategist looking for a new challenge, we encourage you to apply.


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