B2B Marketing Lead

4 days ago


Wolverhampton, Wolverhampton, United Kingdom SFR Recruitment Solutions Full time
About SFR Recruitment Solutions

SFR Recruitment Solutions is a leading recruitment agency based in the West Midlands, specialising in filling top talent for various industries.

We are currently looking for an experienced B2B Campaign and Product Marketing Lead to join our team.

Job Description

The successful candidate will be responsible for overseeing the strategic development and execution of marketing campaigns to drive product awareness, customer acquisition, and revenue growth. This role requires a strong background in both product marketing and campaign management, with a deep understanding of customer behaviour, market trends, and performance metrics.

This is a hybrid role, working from home 2 days and in the office 3 days, providing the perfect balance between flexibility and collaboration.

  • Monitor campaign performance, adjust strategies as needed, and optimize for key performance indicators (KPIs) such as lead generation, conversions, and engagement.
  • Collaborate with creative and content teams to develop assets (landing pages, videos, ads, etc.).
  • Strong analytical skills with the ability to interpret marketing data and metrics.
  • Exceptional project management and organizational skills.
  • Excellent communication and interpersonal skills, with the ability to work effectively across teams.
Requirements and Qualifications

To be considered for this role, you must have:

  1. A bachelor's degree in Marketing or a related field.
  2. At least 5 years of experience in product marketing and campaign management.
  3. Proven track record of success in driving sales growth through effective marketing strategies.
  4. Strong analytical and problem-solving skills, with the ability to interpret complex data.
  5. Excellent communication and presentation skills.
Benefits

As a B2B Campaign and Product Marketing Lead at SFR Recruitment Solutions, you can expect:

  • A competitive salary of £60,000 - £80,000 per annum.
  • Opportunities for career growth and professional development.
  • A dynamic and supportive work environment.
  • A comprehensive benefits package, including health insurance and retirement plan.


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