Brand Activation Lead

2 days ago


Wolverhampton, Wolverhampton, United Kingdom EMR | Specialist in Marketing Recruitment Full time
Senior Campaign Strategist Job Description

This Senior Campaign Strategist role involves creating and delivering impactful, collaborative campaigns that align with our brand values and those of our partners.

Key Responsibilities:

  1. Develop co-branded marketing plans tailored to different consumer segments.
  2. Collaborate across teams (Operations, Legal, Training, Finance) to ensure seamless execution of campaigns.
  3. Lead multi-channel marketing campaigns (print, PR, social, paid media) from concept to delivery.
  4. Analyse campaign performance using data-driven insights to inform future strategies.
  5. Identify synergies with wider business objectives to enhance partnership opportunities.

About the Role:

  • The ideal candidate will have a proven track record in building and managing successful brand and IP partnerships.
  • They will be skilled in combining insights and creative thinking to develop effective campaigns.
  • Broad marketing experience across acquisition, engagement, and brand, with a strong understanding of multi-channel strategies is essential.
  • Excellent stakeholder management and communication skills, capable of inspiring collaboration, are required.
  • Financially savvy, with experience managing budgets and delivering on targets, is necessary.

Salary and Benefits:

  • A competitive salary of £45,000 - £50,000.
  • £7,500 car allowance.
  • Opportunities for training and development at every career stage.
  • Enhanced maternity and paternity leave.
  • Discounts on dining and accommodation, plus exclusive retail perks.
  • Wellbeing support, including confidential helplines and counselling services.
  • Employee share save scheme.


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