Brand Activation Lead
2 days ago
This Senior Campaign Strategist role involves creating and delivering impactful, collaborative campaigns that align with our brand values and those of our partners.
Key Responsibilities:
- Develop co-branded marketing plans tailored to different consumer segments.
- Collaborate across teams (Operations, Legal, Training, Finance) to ensure seamless execution of campaigns.
- Lead multi-channel marketing campaigns (print, PR, social, paid media) from concept to delivery.
- Analyse campaign performance using data-driven insights to inform future strategies.
- Identify synergies with wider business objectives to enhance partnership opportunities.
About the Role:
- The ideal candidate will have a proven track record in building and managing successful brand and IP partnerships.
- They will be skilled in combining insights and creative thinking to develop effective campaigns.
- Broad marketing experience across acquisition, engagement, and brand, with a strong understanding of multi-channel strategies is essential.
- Excellent stakeholder management and communication skills, capable of inspiring collaboration, are required.
- Financially savvy, with experience managing budgets and delivering on targets, is necessary.
Salary and Benefits:
- A competitive salary of £45,000 - £50,000.
- £7,500 car allowance.
- Opportunities for training and development at every career stage.
- Enhanced maternity and paternity leave.
- Discounts on dining and accommodation, plus exclusive retail perks.
- Wellbeing support, including confidential helplines and counselling services.
- Employee share save scheme.
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