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Digital Marketing Manager

1 month ago

Brighton, Brighton and Hove, United Kingdom Talent Hub Full time
Job Description

We are seeking a skilled Digital Marketing Manager to join our team at Talent Hub. As a key member of our digital marketing team, you will be responsible for developing and executing a comprehensive paid media strategy, managing and optimising paid media campaigns, and collaborating with our website and content manager to ensure messaging and branding across all digital touchpoints.

Key Responsibilities:

  • Develop and execute a comprehensive paid media strategy.
  • Manage and optimise paid media campaigns.
  • Collaborate with the website and content manager to ensure messaging and branding across all digital touchpoints.
  • Monitor and analyse campaign performance data to identify trends, insights, and opportunities for optimisation.
  • Conduct A/B testing to improve ad creative, targeting, and overall campaign performance.
  • Prepare and present regular reports on campaign performance, insights, and recommendations to stakeholders.

Requirements:

  • Agency side or in-house experience of campaign set up and optimisation of campaigns across PPC, Display as well as Paid Social.
  • Paid Media experience from B2B sector, ideally SaaS or Tech with a lead generation focus.
  • Experience of budget management, reporting and analysis.
  • Experience of knowledge of HubSpot would be useful but not essential.
  • Proven skills in using Google Analytics, Google Ads, plus other digital tools and platforms.
  • An eye for design, with experience of briefing designers on digital marketing assets.

What We Offer:

  • Fantastic holidays and flexible bank holidays.
  • Work life balance.
  • Brilliant development opportunities within the company.