Digital Marketing Strategist
4 weeks ago
We are looking for a highly skilled Digital Marketing Strategist to join our team at First Recruitment Services. This role will involve developing and executing a global digital marketing strategy to drive lead acquisition and brand awareness.
Key Responsibilities:
- Taking ownership of the global digital marketing strategy
- Managing significant budgets across multiple channels
- Driving lead acquisition and brand awareness through scalable, data-driven marketing campaigns
- Executing and optimizing paid media budgets to maximize return on investment (ROI)
- Working closely with HubSpot to map addressable audiences, track engagement, and intent, and optimize activity
Requirements:
- Strong B2B performance marketing experience
- Experience in managing multi-channel campaigns and significant budgets
- Experience with tools such as Google Ads, LinkedIn, and Meta Ads Manager
- Passionate about data with strong Excel skills and the ability to work with raw data, connected datasets, pivot tables, etc.
- Experience with marketing automation platforms like HubSpot
- Desirable: Google Ads certification and experience with Clearbit, Figma, and Microsoft Power BI
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