Digital Performance Media Director

2 days ago


Chester, Cheshire, United Kingdom Sykes Cottages Limited Full time
Job Details:

We are seeking a driven Digital Performance Media Director to join our team at Sykes Cottages Limited. This role is crucial in delivering growth objectives across the Forge Group of brands, predominantly Sykes Holiday Cottages and Forest Holidays.

Key Responsibilities:
  1. Operational lead for the Sykes Holiday Cottages paid search activities with support from the executive team and Performance Media Manager.
  2. Account optimization across both Paid Search & Paid Social.
  3. Enhance reporting processes across numerous digital platforms.
  4. Participate in a continuous experimentation workflow; testing and sharing findings with the team.
  5. Maintain a strong understanding of a winning and agile paid media strategy with a full-funnel and cross-media mentality.
  6. Stay updated with the rapidly evolving digital marketing landscape and identify new opportunities to enhance performance.

Salary: £60,000 - £80,000 per annum

Benefits:
• Competitive salary and bonus structure
• Comprehensive benefits package including health insurance, pension scheme, and life assurance
• Opportunity for professional development and career progression
• Collaborative and dynamic work environment

Requirements:
  1. Proven experience in digital performance media with a focus on paid search and social.
  2. Strong analytical and problem-solving skills with ability to interpret complex data sets.
  3. Excellent communication and interpersonal skills with ability to build relationships with stakeholders.
  4. Ability to work independently and as part of a team, with a flexible approach to workload and deadlines.
  5. Proficient in Microsoft Office Suite and Google Workspace with experience of digital marketing tools such as Google Analytics and AdWords.


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