Digital Brand Ambassador Lead

4 days ago


Liverpool, Liverpool, United Kingdom Vitaflo International Ltd Full time

Vitaflo International Ltd is seeking a skilled Global Digital Engagement Executive to join their team based in Liverpool on a full-time, 18-month fixed term contract. This exciting opportunity offers a competitive salary of £45,000 - £55,000 per annum and a chance to make a significant impact in the company's digital presence.

About the Company

Vitaflo has been at the forefront of developing innovative clinical nutritional products for over 25 years. With a worldwide presence in Clinical Nutrition and a commitment to enhancing lives together through research and development, we strive to be at the cutting edge of our industry sector.

About the Job

In this role, you will be responsible for designing and delivering comprehensive digital engagement strategies across categories, markets, and channels. You will work closely with the digital engagement team, brand managers, and international market colleagues to create engaging social media content, boost brand visibility, and drive customer engagement.

  • Develop and implement digital engagement strategies to enhance brand presence and customer interaction.
  • Collaborate with markets to ensure global brand consistency, messaging, and business priorities.
  • Establish relationships with micro-influencers in the community and create a global ambassador programme.
  • Create and publish original multimedia content across various social platforms (Facebook, Instagram, LinkedIn, X, TikTok, YouTube, etc.).
  • Monitor and analyse social media performance metrics.
  • Work with the global digital team to develop engaging web content.
Requirements

To succeed in this role, you should have a Bachelor's degree in Marketing, Communications, or a related field. Additionally, you should possess previous experience in digital marketing, a proven track record of successful social media campaigns, and deep knowledge of social media management and current platforms.

You will also require excellent writing, communication, and problem-solving skills, analytical skills to interpret data and optimize strategies, and proficiency in content creation and editing tools/software (including Adobe Creative Cloud).



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