Senior Brand Manager
2 days ago
About the Role
We are seeking a talented Senior Brand Manager to join our team at FMCG Selection. As a Senior Brand Manager, you will be responsible for managing a portfolio of healthcare brands and driving their growth.
Key Responsibilities
- Develop and execute marketing and trade marketing plans that align with brand objectives.
- Collaborate with the brand owner's Country Manager and colleagues to develop marketing and trade marketing plans.
- Analyse past and current competitor activity to identify insights and opportunities for brand plans.
- Take charge of developing, executing, and reporting on trade marketing plans that meet brand objectives.
- Assist fellow Brand Managers in creating briefs for advertising, media, point of sale, and packaging design agencies.
- Oversee the implementation of marketing and trade marketing plans through developing trade marketing plans and designing brand strategies.
- Provide clients with monthly and quarterly business updates on brand progress and performance.
- Monitor monthly budget expenditures with clients and specific trade channels.
- Coordinate with logistics and colleagues to ensure the continuity of supply.
- Create and maintain customer presentations, tailored in partnership with sales managers.
- Support sales teams with brand updates and marketing expertise during customer meetings.
- Take responsibility for all sales and profit forecasts as agreed in the annual objectives.
Requirements
To be considered for this role, you should be currently operating at Brand Manager level, with relevant and recent marketing experience in a consumer-facing role. A strong understanding of the grocery and/or pharmacy trade sectors is preferred, along with experience in Health & Beauty, OTC, or licensed medicines. Familiarity with highly regulated markets is advantageous. A recognised marketing qualification, such as CIM, is essential, and a marketing degree is preferred.
What We Offer
Competitive basic salary, 15% bonus, company car or car allowance, healthcare, pension & wider benefits.
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