Digital Marketing Strategist

24 hours ago


Hertfordshire, United Kingdom Sure Staffing Full time
Job Summary

We are seeking a highly skilled Digital Marketing Strategist to join our team at Sure Staffing. This is a rewarding opportunity for an experienced professional to drive marketing automation initiatives and support CRM functions.

About the Role:

  • Collaborate with Product Marketing team to develop, review, and refine CRM and operational marketing strategies
  • Manage daily campaign implementation and upkeep to ensure seamless workflow management
  • Work closely with stakeholders across the business to champion technology that powers marketing efforts
  • Stay up-to-date on industry trends and competitor moves to identify areas for growth and improvement
  • Perform thorough testing and approval processes to ensure high-quality communications
  • Ensure messaging aligns with brand values and resonates with target audience
  • Conduct A/B and multivariant testing to optimize automation efforts
  • Provide insights to improve customer journey, making it seamless and engaging

Ideal Candidate:

  • Multitasking expert with ability to juggle multiple communication channels effortlessly
  • Skilled communicator who can craft messages that resonate with players' emotions
  • 3+ years of experience with marketing automation platforms such as Pardot, Responsys, or similar
  • Familiarity with lead scoring models and Recency, Frequency, Monetary (RFM) models
  • All-round automation marketer with expertise in both strategy and implementation

Compensation Package:

$83,000 per annum, depending on qualifications and experience



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