Brand Communications Specialist
4 days ago
Job Title: Brand Communications Specialist
About PayPoint GroupWe're a pioneering company that's revolutionizing the way people make payments. Our B2C brands offer innovative solutions that make life easier for customers.
Job SummaryThis is an exceptional opportunity to join our Consumer Marketing team as a Brand Communications Specialist. You'll play a crucial role in driving business growth through effective marketing communications.
Main Responsibilities:- Support the Head of Consumer Marketing in developing and executing marketing communications plans for all PayPoint Group brands.
- Collaborate with cross-functional teams to create and deliver high-quality content, including email, SMS, and direct mail campaigns.
- Optimize campaign performance through A/B testing and data analysis.
- Ensure brand consistency across all marketing communications.
- Develop and implement database growth strategies and segmentation initiatives.
To succeed in this role, you'll need:
- A degree or equivalent in marketing, communications, or a related field.
- Proven experience in marketing communications, preferably in a similar industry.
- Excellent written and verbal communication skills.
- Strong project management and organizational skills.
- Proficiency in Microsoft Office Suite and social media platforms.
- An estimated salary of £38,000 - £50,000 per annum.
- A collaborative and dynamic work environment.
- Ongoing training and development opportunities.
- The chance to work on cutting-edge marketing campaigns and projects.
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