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PR Manager

2 months ago


Fleet, Hampshire, United Kingdom uSwitch Full time
About the Role

We are seeking an experienced PR Manager to join our team at uSwitch, a leading consumer brand in the insurance sector. As a key member of our communications team, you will be responsible for developing and executing a consumer PR strategy that drives awareness, education, and trust for our brand.

As a PR Manager, you will work closely with our product and commercial teams to ensure that our PR activity aligns with business objectives. You will be responsible for managing a consumer PR programme with ambitious goals, including raising awareness of a relatively new category and cementing our category leadership in temporary insurance.

This is a great opportunity for an experienced PR professional with a strong knowledge of the national consumer media landscape. You will be responsible for managing a team of PR professionals and working closely with our digital earned media and organic social media teams to ensure that all activity is integrated.

Key Responsibilities
  • Develop and execute a consumer PR strategy that drives awareness, education, and trust for our brand
  • Manage a consumer PR programme with ambitious goals, including raising awareness of a relatively new category and cementing our category leadership in temporary insurance
  • Work closely with our product and commercial teams to ensure that our PR activity aligns with business objectives
  • Manage a team of PR professionals and work closely with our digital earned media and organic social media teams to ensure that all activity is integrated
  • Provide an industry-leading press office, answering media queries and managing our media centre
  • Monitor industry agenda and daily news to identify opportunities to write and deliver expert commentary that cuts through in a crowded media space
  • Build, maintain, and maximise strong relationships with consumer affairs, motoring, lifestyle, trade, and broadcast media and other key industry influencers
What You'll Bring
  • Demonstrable experience in consumer PR with experience in a relevant sector (insurance, automotive, personal finance) with excellent communication skills
  • A creative thinker, willing to test new ideas and think outside the box
  • An ability to grasp complex topics and communicate them in consumer-friendly language
  • Able to manage priorities and make strategic decisions
  • Ability to capitalise on reactive media opportunities and turn around an accurate, newsworthy comment at pace, as well as creative thinking for proactive campaigns
About uSwitch

At uSwitch, we believe that we can be the change we wish to see in the world. We hold ourselves accountable to being open and inclusive teammates and community members. We embrace our differences and are committed to creating an inclusive environment that reflects the world we live in.

Benefits
  • 10% discretionary yearly bonus and yearly pay reviews (based on uSwitch and personal performance)
  • A hybrid working approach with 2 in-office days per week and up to 30 days per year to "work from anywhere"
  • Employer matching pension contributions up to
  • A one-off £300 "Work from Home" budget to help contribute towards a great work environment at home
  • Excellent maternity, paternity, shared parental, and adoption leave policy, for those key moments in your life
  • 25 days holiday (increasing with years of employment to 30 days) + 2 days "My Time" per year
  • Private medical cover, critical illness cover, and employee assistance programme
  • A healthy learning and training budget
  • Electric vehicle and cycle-to-work schemes
  • Regular events - from team socials to company-wide events with insightful external speakers, we want to make sure our colleagues continue to feel connected