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Senior Marketing Manager
2 months ago
About the Role
EMCOR UK is seeking an experienced B2B marketer to lead and create the marketing plan for our Data Centres sector. As a Senior Marketing Manager, you will be responsible for translating technical features into compelling customer benefits, collaborating with teams to design go-to-market strategies, and analysing marketing performance to drive data-driven growth and business optimisation.
Key Responsibilities
- Develop and execute sales plays, toolkits, and digital campaigns aligned to the needs of the data centre sector.
- Support tender submissions to marry up customer needs with our Data Centre offer.
- Build strong stakeholder and customer relationships to test and validate marketing activity.
- Work with the marketing and communications team as well as agencies to develop website content, including CRM email content, and social media posts, which support the sector.
- Align all content and keep it up to date with our strategy, brand guidelines, and brand positioning.
Person Specification
We are looking for an experienced B2B marketer who is happy to self-start, an experienced stakeholder manager who is comfortable working within the Marketing team with a dotted line to the Data Centres Operations team. You should have the experience and impact to lead and create and deliver the marketing plan for our Data Centres sector.
Requirements
- Extensive B2B marketing experience, used to the B2B tender environment.
- Experience of Data Centres, data & tech, Facilities Management would be an advantage.
- Experience of working in a matrix style across Marketing, Operations & Business Development.
- Experience of using HubSpot CRM.
- Ability to work across the business and brief and manage external agencies.
- Ability to balance and be resilient to multiple priorities and deliver programs and tactics in a fast-paced, deadline-oriented environment.
- Self-starter - driven and incredibly meticulous; strong client focus, excellent team player, exceptional interpersonal communication skills.
About EMCOR UK
We are a leading provider of facilities management services, revolutionising the industry by combining our engineering heritage and innovation capability. We prioritise people in everything we do, collaborating closely with our customers to understand all their needs. Our purpose is to create a better world at work, using our unique insight platform, One Data World, to make informed decisions and adapt our services to meet our customers' evolving requirements.
