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Marketing Director
2 months ago
At Career Moves, we're seeking a seasoned Marketing Manager to drive our marketing strategy and lead on content creation. As a key member of our team, you'll be responsible for delivering effective marketing campaigns that showcase our expertise in the experiential marketing space.
Key Responsibilities:- Marketing Strategy: Develop and execute a comprehensive marketing strategy that aligns with our business goals and objectives.
- Content Creation: Plan and manage thought leadership content, case study content, and website content to engage our target audience.
- Campaign Execution: Manage the execution of marketing campaigns, including outbound activities, to drive results in the UK and US markets.
- SEO and Paid Media: Implement SEO and paid media initiatives to attract visitors to our website and drive conversions.
- PR and Communications: Manage our PR agency and develop strategic communications plans to support our business objectives.
- Event Management: Plan and execute events that showcase our expertise and build relationships with our target audience.
- Campaign Analytics: Analyze campaign results and provide insights to inform future marketing strategies.
- B2B Marketing Experience: Proven experience in B2B marketing, with a focus on leadership and strategy.
- Rebrand and Relaunch Experience: Experience in rebranding and relaunching marketing campaigns.
- Generating MQLs: Ability to generate marketing-qualified leads and support sales teams.
- Excellent Communication Skills: Excellent communication and interpersonal skills, with the ability to work independently and collaboratively.
- Industry Partnerships: Experience working with industry partners and vendors to plan and execute marketing efforts.
- Marketing Technology: Familiarity with marketing technology platforms, such as Salesforce, Sitecore, and Adobe.
We're an equal opportunities employer and welcome applications from diverse candidates. If you're a motivated and experienced marketing professional looking for a new challenge, please submit your application.