Social Media Marketing Manager

3 weeks ago

Reading, Reading, United Kingdom HONOR Full time
About HONOR

HONOR is a leading global technology brand that empowers people to go beyond through its innovative products and services. With a strong focus on research and development, the company is committed to creating a new intelligent world for everyone.

Job Description:
  • Develop and execute comprehensive social media marketing strategies to engage with the UK market, including channel management, integrated campaign planning, and influencer marketing.
  • Collaborate with the marketing and sales teams to build understanding and adoption of social best-practice, and provide strategic counsel on key opportunities to explore.
  • Manage online and social media communities in cooperation with the regional team, agency partners, and priority channels (Facebook, Instagram, TikTok, Snapchat, and YouTube).
  • Partner with the broader marketing team to build understanding and adoption of social best-practice, and provide strategic counsel on key opportunities to explore.
  • Develop and execute influencer marketing plans, including identification, verification, briefing, relationship management, and amplification.
  • Measure performance and ROI of all social and influencer campaigns to enable clarity on the efficiency and effectiveness of activities, to identify local best practices, and build a repeatable and consistent model across all activities.
  • Work with the media team to ensure the flawless integration of paid and organic social, ensuring central processes are always adhered to.
  • Brief and work with agencies as needed to execute – with clarity on the R&R between in-house team and agencies.
  • Coordinate with internal teams to ensure all processes are adhered to, including marketing budget application, incentive application, acceptance of agency service, etc.
Requirements:
  • A specialist in social media and influencer marketing, with a minimum of five years' experience at a Global agency and/or in-house.
  • The ideal candidate will have a background in the technology, FMCG, and/or lifestyle sectors, and have a genuine interest in mobile technology and innovation.
  • A collaborator who thrives on working together with different teams and marketing specialities to execute best-in-class social and influencer marketing strategies and plans with excellence and clarity.
  • A sense of leadership and a strong business mindset, focused on what is needed to drive impact and business results for the brand.
  • Experience with content management systems.
  • Excellent time management and communication skills, both written and verbal.
  • Self-motivated and able to tackle challenging situations with grace.
  • Able to learn and adapt quickly.
  • Fluent in English.

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