Audience Marketing Manager
1 month ago
Audodesk is seeking an experienced Audience Marketing Manager to lead the development of integrated marketing plans for the product design and engineering audience.
Key Responsibilities- Partner with industry strategy, product development, sales, and other worldwide marketing teams to align on industry and audience marketing plans to support team goals
- Define and guide execution against the integrated marketing plan for the product design and engineering audience to drive audience awareness, preference, and adoption for Autodesk solutions globally
- Collaborate with campaign development, product marketing, technical marketing, sales, and growth marketing teams on the execution of campaigns that increase ACV growth
- Manage and allocate budgets for audience marketing programs and be accountable for ROI
- Collaborate with other audience marketing managers on joint marketing programs
- 5+ years of experience in a product or industry marketing role, ideally with previous product design or engineering industry experience
- Ability to translate feature speak into customer benefits and outcomes that resonate with employees, customers, partners, analysts, and media
- Demonstrated initiative, accountability, and ability to prioritize and manage multiple complex projects
- Marketer who uses market intelligence and analytics to improve marketing efforts and programs
- Knowledge of product development with subject matter expertise in the various product design and engineering processes
- Previous user of CAD tools, especially cloud-based applications, e.g. Fusion
Audodesk is a leader in 3D design, engineering, and entertainment software. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.
We take great pride in our culture here at Autodesk – our Culture Code is at the core of everything we do.
Our values and ways of working help our people thrive and realize their potential, which leads to even better outcomes for our customers.
When you're an Autodesker, you can be your whole, authentic self and do meaningful work that helps build a better future for all.
What We OfferAudodesk offers a competitive compensation package, including a starting base salary between $94,500 and $163,020, annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.
We are an equal opportunity employer and consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender, gender identity, national origin, disability, veteran status, or any other legally protected characteristic.
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