Social Media Director

1 day ago


Manchester, United Kingdom Club L London Full time
Job Title: Social Media Director

Estimated salary: £60,000 - £80,000 per year

As our Social Media Director, you will lead the development and execution of our global campaign and social strategy. This is an exciting opportunity to join a pioneering online retailer that's changing the face of luxury fashion.

About Us:

We're a dynamic team of creatives, entrepreneurs, and innovators who share a passion for accessible luxury. Our mission is to deliver high-quality, trendy clothing in sizes 4-20, with a focus on premium materials, exceptional fit, and affordability.

Main Responsibilities:

  • Develop and execute the brand's social media strategy, setting KPIs relevant to each channel against brand and commercial objectives.
  • Lead a team of social media professionals, providing guidance and support to ensure successful campaign execution.
  • Conceptualize innovative social concepts that align with Club L's brand vision, mapping out campaigns across each social channel.
  • Monitor, track, analyse, and report on social performance using tools like Google Analytics & Platform insights.
  • Research current benchmarks, customer trends, and competition analysis to inform campaign planning.
  • Suggest and implement new ideas and growth techniques to drive follower growth, brand awareness, and engagement.
  • Maximize trading and growth opportunities globally.
  • Lead the creation of trending content in response to viral trends, ensuring quick execution.
  • Source and implement brand partnerships.
  • Collaborate with the Outreach team to create bespoke assets.
  • Support brand and PR teams at events.
  • Maintain consistent TOV across all channels.
  • Work closely with the Customer Services team to monitor feedback and provide advice.


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