Social Media Director

4 days ago


Manchester, United Kingdom Adanola Full time
Job Title: Social Media Director

We are seeking a highly skilled and experienced professional to lead our digital presence across all social media platforms, driving brand awareness, engagement, and revenue.

This role will oversee a team of content creators, community managers, and social strategists, collaborating closely with marketing, creative, and e-commerce teams to deliver a cohesive brand voice.

Key Responsibilities:
  • Campaign Development: Create and implement a comprehensive social media strategy aligned with business goals, focusing on brand building, engagement, and customer acquisition.
  • Campaign Execution: Drive campaigns across Instagram, TikTok, Facebook, Pinterest, LinkedIn, YouTube, and emerging platforms.
  • Community Management: Foster strong relationships with our online community, responding to comments, DMs, and inquiries in a timely and authentic manner.
  • Data Analysis & Reporting: Monitor, track, and analyse the performance of social media campaigns, providing actionable insights and recommendations for optimisation.
Requirements:
  • 5+ years of experience in social media management, with at least 2 years in a leadership role, preferably within the fashion, beauty, or lifestyle sectors.
  • Proven track record of growing social channels and driving measurable results in engagement, followers, and revenue.
  • Expertise in all major social media platforms, with a deep understanding of platform-specific best practices, algorithms, and emerging trends.
About Adanola:

We're committed to becoming everybody's everyday uniform and need great people with great attitudes to help us achieve this goal. We genuinely care about the people we employ and prioritise their well-being.

Our benefits include an estimated salary of £50,000 - £70,000 per annum.



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