Multichannel Engagement Manager

3 days ago


Basingstoke, Hampshire, United Kingdom E-Resourcing Ltd Full time

Job Overview

E-Resourcing Ltd is seeking an experienced Multichannel Engagement Manager to join their team. This role will focus on developing and implementing omnichannel campaigns, leveraging data to drive enhancements, and collaborating with cross-functional teams to enrich customer experiences in key therapeutic areas.

Responsibilities

  • Omnichannel Campaigns & Strategy: Collaborate with brand teams to develop, implement, and assess campaigns across both digital and in-person channels, ensuring seamless customer interactions.
  • Digital Channel Management: Work closely with the digital team to roll out campaign tactics, identify new technology opportunities, and maintain consistent messaging across channels, driving engagement and conversions.
  • Data-Driven Optimisation: Analyse campaign data to refine strategies, deliver insights, and recommend improvements, maximising return on investment.
  • Campaign Analytics: Establish and track KPIs, delivering actionable insights on campaign impact and ROI, informing future marketing efforts.
  • Cross-Departmental Collaboration: Coordinate with internal and external teams to ensure marketing efforts are aligned with overarching business objectives.

Requirements

  • Digital/Omnichannel Experience: Proven experience with digital and omnichannel strategies specifically within the pharmaceutical or healthcare sectors.
  • Education & Experience: Bachelor's degree in Marketing, Business, or a related field; prior experience in digital marketing is highly desirable.
  • Skills & Qualities: Proactive & solution-focused, able to anticipate challenges and push projects forward with effective solutions; highly organised & detail-oriented, managing numerous tasks with a structured approach, meeting deadlines in a fast-paced environment; collaborative mindset, working well with cross-functional teams, fostering open communication; adaptable & technology-savvy, welcoming change, eager to adopt new tools, and refining strategies based on emerging data and trends.

Compensation & Benefits: £40-42 per hour, commensurate with experience, offering a competitive hourly rate for this exciting opportunity.



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