Marketing Campaign Manager

1 week ago


Basingstoke, Hampshire, United Kingdom Armstrong Lloyd Full time
Marketing Manager Opportunity

This is an exciting chance to become a key member of a leading brand's marketing team. As a Marketing Manager, you will play a crucial role in driving the delivery of go-to-market activities and marketing campaigns.

Key Responsibilities:
  • Develop and execute end-to-end marketing campaigns across multiple channels, leveraging both traditional and digital platforms.
  • Manage project timelines, resources, and budget to ensure successful campaign execution.
  • Plan and execute full-funnel campaigns to build pipelines within identified target accounts and industries.
  • Define ideal customer profiles and develop creative, innovative, and engaging messaging to resonate with our target audience.
  • Plan, execute, measure, and optimize A/B tests to drive growth and improvement.
  • Manage campaign launch and timeline, ROI, and data-driven improvements through optimization.
  • Define and track campaign metrics to ensure business impact measured by named account pipeline, database growth, data accuracy for named accounts, and account/person engagement scores.
  • Act as a trusted advisor to the sales team and product team to achieve sales goals and objectives.
  • Communicate campaign strategy and results with stakeholders.
Requirements:
  • Experience working in B2B SaaS environments.
  • Proven track record of executing commercial outcome-driven end-to-end marketing campaigns.
  • Exceptional project management and stakeholder engagement skills.
  • Ability to tell compelling stories and messaging within campaigns.
  • Passion for making a difference in a fast-paced agile team.
About Armstrong Lloyd:

Armstrong Lloyd is a marketing specialist recruitment services provider. We offer a personal service that will give you the best possible outcome in the recruitment process.



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