Digital Acquisition Specialist
3 days ago
Sports betting, gaming and interactive entertainment is changing rapidly. At Entain Group, you have the opportunity to be part of this exciting transformation.
Job OverviewWe are seeking a highly skilled Digital Acquisition Specialist to join our team. In this role, you will work closely with our acquisition tools and affiliate platforms/networks to drive business growth.
Reporting to the Senior Product Manager, you will be part of the Acquisition & Retention team that has developed a world-class acquisition platform. This platform enables digital marketers to run acquisition campaigns using customer tagging/tracking, orchestrate onboarding journeys, target customers with acquisition offers, and supports digital attribution and modelling on a large scale. We support over 25,000 affiliate partners and networks and generate millions of pounds in revenue for businesses using our platform.
Responsibilities- Support the development of key marketing initiatives and projects by providing strategic input and guidance.
- Presentation of new product plans, product development progress, and engagement with the product team, performance marketing teams, Affiliate managers, Operations team, and the PMO team.
- Strong experience as a Product Manager/Product Analyst/Business Analyst, ideally in the Digital marketing/Performance marketing domain.
- Good knowledge of mobile acquisition tools and mobile attribution platforms such as AppsFlyer.
- Experience with acquisition platforms, such as Income Access, NetRefer, etc.
A competitive salary of £60,000 - £80,000 per annum, depending on location and experience. In addition to a regular bonus, you can also expect to receive benefits like a stake in our success through our ShareSave scheme, wellbeing support, and so much more.
You'll have the chance to turn recognition from leaders and colleagues into amazing prizes, join a winning team of talented people, and be part of an inclusive and supportive community where everyone is celebrated for being themselves.
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