Digital Marketing Strategist
7 days ago
About THG
We're a fast-moving, global technology group that specialises in taking brands direct to consumers. Our comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry.
Our digital commerce ecosystem is comprised of three products: THG Commerce, THG Studios, and THG Fulfilment. These unified solutions overcome challenges and take brands direct-to-consumer. We power globally recognised brands such as Coca-Cola, Nestle, Elemis, Homebase, and Proctor & Gamble.
Life at THG:
As a B2B Marketing Manager, you'll own the central marketing campaign plan for your brand(s). You'll act as the guardian for all brand messaging and activity, ensuring localisation for target markets.
Your Key Responsibilities:
- Develop and execute marketing strategies to drive brand awareness, consideration, and conversion.
- Collaborate with cross-functional teams to deliver channel excellence and maximum impact across key markets.
- Be accountable for overall marketing performance, working closely with marketing operations to deliver lead flows and ROI reporting.
- Skillfully manage campaigns and content optimised for the full customer funnel, catering to prospects at different stages of their buying journey.
- Demonstrate clear ROI from marketing activities, ensuring correct lead flows and reporting.
What Skills and Experience do I need for this role?
To succeed in this role, you'll be skilled in general marketing management, campaign planning, copy generation, performance analytics, and team management.
Salary:
$65,000 - $85,000 per annum, depending on experience.
Benefits:
We offer a range of benefits, including 25 days annual leave, enhanced maternity and paternity pay, up to 10 days compassionate leave, buy back up to 3 days each year, unlock 2 days volunteer leave after 12-months, access face-to-face and virtual appointments with our in-house GP, access our in-house CBT therapist, access our 247 Employee Assistance Programme (EAP), state-of-the-art on-site gym, access to our on-site physio, save up to 12% on personal tech through our salary sacrifice scheme, subsidised bus pass, up to 50% staff discount on THG brands, on-site staff shop, and access to on-site barber.
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