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Digital Advertising Revenue Strategist
1 month ago
**Job Title:** Digital Advertising Revenue Strategist
We are seeking an experienced professional to lead our digital advertising revenue strategy, maximizing returns from each platform and leveraging data and technology to drive new ad formats.
**About the Role:**
In this role, you will shape and deliver UKTV's digital (streaming) advertising, programmatic, and FAST channel strategy. You will influence senior stakeholder discussions on UKTV's wider digital commercial strategy as the senior digital advertising voice.
You will also act as a key senior stakeholder in the overall Channel 4 Adsales relationship. Your expertise in ad-tech and ad-serving technologies, with comfort in working with technical teams to optimize revenue and deliver new opportunities, is essential for success.
**Key Responsibilities:**
- Proactively identify and deliver new methods to drive VoD revenue and emerging advertising opportunities.
- Ensure UKTV maximizes advertising returns from each platform, using data and technology to leverage new ad formats.
- Communicate advertising capabilities across different platforms and devices.
**What We Offer:**
We offer a competitive salary of £85,000 - £100,000 per annum, depending on experience. Our team is passionate about creating innovative programming, and we strive to foster a collaborative and inclusive work environment.
**Requirements:**
- At least 5 years in a senior advertising role.
- Ad-tech and ad-serving technologies, with comfort in working with technical teams to optimize revenue and deliver new opportunities.
Estimated Salary: £90,000 - £110,000