Global Marketing Strategist
1 month ago
We are seeking a seasoned marketing professional to lead our international brand development efforts. As Global Marketing Strategist, you will be responsible for shaping our global marketing plan, driving international market penetration, and developing high-impact campaigns to drive customer acquisition.
Working closely with our Head of Marketing and Global Sales teams, you will own and run the marketing calendar for international markets, ensuring creative development takes account of international marketing nuances. You will also be responsible for policing marketing content across all markets and managing the product roadmap to access key customer channels and seasonal opportunities.
Key Responsibilities:
- Develop and execute global marketing strategies to drive international market penetration.
- Lead the development of high-impact campaigns to drive customer acquisition.
- Manage the marketing calendar for international markets.
- Police marketing content across all markets.
- Manage the product roadmap to access key customer channels and seasonal opportunities.
Requirements:
- Experience in brand management or marketing, preferably from a reputable FMCG or luxury brand business.
- Classically trained with an understanding of premium brands and a customer-centric approach.
- Omnichannel campaign development experience and up-to-date digital marketing are essential.
- Proven experience of successfully implementing brands in international markets, US and Asia market experience is a huge advantage.
- Strong commercial acumen with an analytical approach to long-term planning.
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