Strategic Marketing Director for Student Engagement
3 weeks ago
Hazaar is a pioneering platform dedicated to promoting circular consumption among the 2.8 million students across the UK.
We aim to empower students to adopt sustainable habits that positively impact their lives and the planet, both during university and beyond.
Our digital presence, complemented by on-campus initiatives, connects students to opportunities tailored to their budget and lifestyle, enriching their university experience.
Job RoleAs our Senior Marketing Campaign Executive, you will play a vital role in expanding Hazaar's influence within the student community across UK universities.
You will lead the execution of dynamic marketing campaigns designed to drive user acquisition, enhance engagement, and increase in-app purchases.
Focusing on social media, email marketing, and product promotion, you will create targeted campaigns that resonate with students across each of our university marketplaces.
We are seeking a creative, results-driven campaign leader with a strong background in B2C marketing and user acquisition, ideally in a fast-paced, growth-focused environment.
If you are strategic, adaptable, and passionate about making a meaningful impact, join us in shaping the future of Hazaar and circularity for the next generation.
This is an exciting opportunity to drive growth as a core member of our founding team.
Campaign Strategy & Execution- Develop and execute comprehensive campaign strategies spanning multiple marketing channels, including university partnerships, product marketing, and event marketing.
- Promote Hazaar's brand presence through collaborative efforts with content creators and university ambassadors, engaging students and building awareness.
- Monitor, analyse, and report on campaign performance metrics, using insights to refine strategies for continuous improvement.
- Demonstrated experience in B2C marketing, especially in user acquisition and leading digital campaigns.
- Able to design and execute cross-channel campaigns, managing timelines and resources effectively.
- Proficient in tracking campaign metrics, interpreting data, and optimising strategies based on insights.
- Strong written and verbal communication skills for engaging students, partners, and internal stakeholders.
- An estimated salary of £28,000, dependent on experience.
- 32 paid days of leave, with an additional day off for your birthday.
- An annual £300 budget for professional development.
- A hybrid work arrangement with a base in Manchester.
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